Tuesday, November 24, 2009

Soda Pop Stop



This particular food brand is not my favorite, but this video is a must watch nonetheless. (Click on the title link to go to the website). It shows how this store owner, while steering clear of the big2 soda brands (you know what they are), managed to setup a shop that brings hundreds of local/small business sodas to limelight. As he speaks, you can visibly see the immense passion he has for this business. You can also see this translate into his in-depth knowledge of individual brands and the way they make their products.

This is also another example of how you can carve out a living for yourself doing what you love. It's a niche way, but also shows there is no easy/simple answer!

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